flock

Lauren Moffatt dresses.  Linea Pelle handbags.  Alkemie jewelry. (+ so much more!)

flock has everything I could ever dream of adding to my closet.  I love the warm and cozy vibe of this South End boutique and the 2 friendly dogs who are often greeting customers.  Founded by mother/daughter team Lisa and Danielle Kupsc, the store has a great selection of high end merchandise that is balanced by a down to earth vibe.

*flock will be having a sidewalk sale on June 11th!* I’m definitely planning to stop by to search for some fashion deals.

flock, 274 Shawmut Avenue, Boston, 617-391-0222, Tuesday-Saturday 11 am-7 pm, Sunday 12 pm-5 pm, website.

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